Sales Tools: CRM | 12 | Dialing Out. The OB2B Podcast
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In dieser Folge
00:00 – Intro 01:00 – Introduction and Topic Overview 02:39 – Explanation of CRM Tools 04:29 – Transition from Excel to CRM 10:32 – Advantages of CRM Tools 11:52 – Setting Up a CRM for New Projects 12:28 – Challenges and Solutions in CRM Implementation 15:17 – Types of Clients in Terms of CRM Usage 17:37 – Importance of Lead Hygiene in CRM 18:25 – Challenges in Maintaining Lead Hygiene 19:52 – Consequences of Poor Lead Hygiene 22:22 – Ideal CRM Tool Features 31:11 – Structuring Pipelines in CRM – Targeting companies 32:39 – Benefits of CRM over Excel Sheet 33:45 – Importance of Company and Person Simultaneously in CRM 35:40 – Essential Information for Cold Calling Campaign 36:33 – Creating a List of Companies for Cold Calling 40:27 – Importance of Data Security in CRM 42:09 – Tips for Implementing a CRM System 45:17 – Would You Rather, CRM Edition 48:52 – Outro